UdyamBeyondHonest AI conversations for Indian MSMEs.

Making sense of AI for Indian MSMEs.

Ground-level writing on how Indian MSMEs can navigate the agentic era, from a team building in this space too.

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Perspective

The ₹490 Billion Question: What That Google Report Doesn't Tell You

Everyone quoted the same stats this week. Almost nobody asked what a 12-person business actually does on Monday morning.

Amal Sureshan · 21 Jul 2026 · 6 min read

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Why we’re writing this

We build software products for MSMEs in India — which means we spend a lot of time researching how small businesses here actually operate, adopt tools, and make decisions. UdyamBeyond is where we share what we’re learning, honestly, including the parts that have nothing to do with what we build.

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